Consumers are increasingly interested in knowing the quality parameters of the products they purchase. In the case of pork, this involves consumers concerns about different aspects, from the industry's production sanitary control to the taste and tenderness of the prepared meat.
The Brazilian industry knows what needs to be done to meet each of these requirements and it implements quality programmes in each stage of the production to ensure a harmless and healthy product for those with a discerning palate.
The industry also has traceability control of the whole production process, what guarantees a fast response capability in case of customer complaint. The traceability allows the company to track the products from the beginning and to adopt appropriate preventive and corrective measures when necessary.